Sony's recent problems are well known and well reports. The fallen electronics juggernaut has slipped drastically from its once dominant position, laying off tens of thousands of workers, selling its headquarter property around the world, offloading its VAIO PC division and still the company loses money. The smartphone business is arguably Sony’s only way out, but even that is taking a huge hit.
According to Nikkei Business from Japan, Sony will lay off another 1000 employees very soon, this time from its smartphone division. The jobs will be cut from Sony’s businesses in Europe and China and will continue beyond 1000 as Sony wants to eventually slash 30% from the smartphone division by 2016. That would be 5000 people within a year.
The Xperia smartphone division has done okay, the handsets sell in solid numbers, but Sony has for some reason (despite good products) failed to hit the big time. The company announced a new strategy with high end products the focus, but even that is not working.
No comments:
Post a Comment